My story began about 6 years ago, as an apprentice in a computer and solar Installation business in Nigeria. It was a challenging time and the solar market wasn't ready, and despite my efforts, the business eventually faded. I even managed it alone for three months before stepping into the world of Digital Marketing. This experience taught me invaluable lessons about strategic timing and the critical role of marketing, lessons I carry into every project today.
You should know that my path into marketing wasn't a straight line, which is probably true for many of us who got into this wild digital world. For years, I was deep in the trenches, passionately learning every digital skill imaginable. I dabbled in multiple platforms for email marketing, dove headfirst into building funnels, honed my copywriting, designed websites, got my hands dirty with web development, set up ads across every platform, and even explored the UI/UX and made pretty awesome designs from it. It felt like I needed to be a jack of all trades, trying to cut through all the noise and get more jobs as a freelancer. Honestly, it was a bit of a problem trying to find my true path, what I should really settle for. However this finally led me to realize that true marketing optimization lies in the intelligent application of automation. I don't just skim for AI knowledge; I focus on what genuinely ensures marketing is optimized and automated. This conviction led me to choose and founded a new path: Intelligence Marketing Automation (IMA), and I recognize myself as the first expert in this domain.
My career involves leadership roles, serving as Head of Marketing and Fractional CMO for various companies. I've had the privilege of physically managing over 80+ people and almost a thousand online, guiding teams to achieve remarkable results. This experience has shaped my ability to build and lead high-performing units.
My strategic approach has consistently delivered significant impact. For a high-ticket real estate coaching client, I helped generate over $500,000 in revenue in under 17 weeks by optimizing their funnel for sub 60 second lead conversion. I deployed a system that yielded over $285,000 in revenue within just two months through end-to-end automation. My team and I have built and managed numerous businesses, consistently achieving over 87% lead conversion rates through optimized CRMs, emails, SMS, and AI agents, with the rest actively in follow up.
Beyond the painful workouts, my enjoyment comes from reading and writing. I devour books from great minds, absorbing information to continue a legacy of thought. I constantly write down, filter, and improve my ideas. This continuous learning and refinement fuels my ability to craft innovative strategies for every client.
Recently, I serve as the Fractional CMO for an AI trading platform. We are meticulously building this platform and preparing for its full launch in the coming weeks, a testament to my ongoing commitment to cutting-edge, automated growth.